IPL Broadcast Rights: Heated Broadcasting Rights Competition | IPL Broadcast Rights Cost 2022: Amazon, Mukesh Ambani Reliance Industries, Star India, Sony fight for IPL Broadcast Rights

According to a media source, the board of India will pay Rs. Up to Rs 40,000 crore. From 2018 to 2022, BCCI will transfer these rights to Star India.

IPL Broadcast Rights: Heated Broadcasting Rights Competition

Ipl 2022

There is a lot of competition between Amazon and Reliance Industries in terms of investments and acquisitions in Future Group. The matter is in court. These companies are currently vying for IPL Broadcast Rights. Amazon and Reliance are likely to face off over IPL broadcasting rights. A decision on who gets the broadcasting rights can be made in late March or early April.

According to media sources, the board of India will pay Rs. Up to Rs 40,000 crore. From 2018 to 2022, BCCI will transfer these rights to Star India for Rs. 16,347.50 crore. Star India’s parent company is known as Walt Disney. This is an American company. According to media reports, Amazon and Reliance will compete with Sony Group and Walt Disney for 5 years of IPL broadcasts.

Heated competition ..
Currently the competition is increasing by joining the competition of big companies like Reliance and Amazon to get IPL rights. Both companies are competing for the fastest growing e-commerce marketplace with their digital platforms. Amazon Prime Video on the one hand and Reliance GeoTV on the other. Reliance is also in talks with investors for its broadcasting joint venture Viacom18.

Amazon launches live streaming ..
Amazon has recently launched live coverage of cricket matches on the Prime Video platform. Although the company does not yet have a TV platform, it has launched digital services. In this case, it has a chance to bring in a TV partner or compete only for digital.

The rain of cash that will fall with their competition ..
With the sale of the new season of IPL rights, there will be a rain of cash on the BCCI. As the four companies will not be competing, the BCCI will have to pay around Rs. 40,000 to Rs. 45,000 crore revenue will go to the exchequer.

Commenting on media rights, Walt Disney Co India and Star India President K Madhavan said, ‚ÄúSports business is an investment mode for us. We are hesitant to invest heavily. We are happy to restore all rights, including the IPL. ‘

350 million views on IPL last year.
Last year the IPL aired on Star Sports channels, Disney + Hotstar. Last season, the number of spectators for league matches reached 350 million.

IPL broadcasts in 7 countries including India ..
In addition to India, the IPL broadcasting rights are with Star Sports Network in countries in the Indian subcontinent such as Sri Lanka, Bangladesh, Nepal, Bhutan and the Maldives. The broadcasts are available in Hindi, English, Tamil, Telugu, Malayalam, Kannada and Bengali 7 languages.

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